DuPont Says Farmers Want Actionable Whole-Farm Insights

DuPont said that while new digital technology is allowing farmers to gather massive amounts of data, the real value comes when data drives insights to help them improve their operations’ profitability.“In today’s complex, data-intense farming operations, growers need a way to sort through all their data to make better decisions,” said Paul E. Schickler, DuPont Pioneer president. “Information is only relevant if it is used in a way that can help increase the entire operation´s profitability, and that next generation of whole-farm management begins today.”As part of DuPont’s commitment to farmers and increasing the food supply around the world, DuPont Pioneer announced at the Commodity Classic today that the business is immediately dedicating additional resources to meet increasing grower demand for the next generation of whole-farm profitability services. The business plans to deliver insights for advanced farmer profitability and expand its support for a wide variety of farming decisions including seed selections, in-season crop management and water and fertility management — all at a grower’s fingertips.The first wave of new services is available to farmers this growing season. Pioneer® Field360™ services was launched today and is designed to help growers confidently transform their farm data into increased productivity through timely and actionable information. “DuPont Pioneer understands farmers are eager to synthesize knowledge and convert data from their operations into actionable management insights,” said Schickler. “Pioneer® Field360™ services combined with our team of sales professionals will provide growers a vital link between data and action that can help drive income per acre year after year.”Following are brief descriptions about the new management apps and tools that will be available with Pioneer® Field360™ services: Pioneer® Field360™ Notes app streamlines and organizes field-by-field agronomic information for communication between DuPont Pioneer agronomists, sales professionals and growers. The tool is compatible with iPad® and iPhone® devices, and DuPont Pioneer will release the tool for Android devices later this season. The Pioneer® Field 360™ Plantability app allows growers to scan a seed tag and indicate their planter type, maximizing planter performance and seed-drop accuracy. The tool is available for iPad®, iPhone®, and Android devices currently. Pioneer® Field360™ Select service is a mobile subscription service, leveraging web-based software that allows growers to monitor their fields in real-time for precipitation, GDU information and corn growth stage development. Interactive maps show management layers, yield, as-planted detail and field boundaries. Available to growers later this year, the program is compatible with Pioneer® Field360™ and runs on any computer or tablet with Internet access.The new Pioneer® Field360™ apps are available at www.pioneer.com/360. You can download Pioneer® Field360™ Notes in the App StoreSM (http://phbn.ws/360notes ), and the Pioneer® Field360™ Plantability is available in the App StoreSM (http://phbn.ws/plantability) and in the Google Play™ Store (http://phbn.ws/gplantability).Beyond the strong tradition in agronomic services, Pioneer has provided farmers with a variety of trusted services including planting and harvest mapping, planning services, grain marketing, crop insurance and financial services. PHI® Financial Services and PHI® Insurance Services are among the largest providers of financing and crop insurance in the agriculture industry. Pioneer® Field360™ builds on years of work in providing business services to growers and experience with harvest mapping on more than 10 million U.S. acres.DuPont Pioneer is the world’s leading developer and supplier of advanced plant genetics, providing high-quality seeds to farmers in more than 90 countries. Pioneer provides agronomic support and services to help increase farmer productivity and profitability and strives to develop sustainable agricultural systems for people everywhere. Science with Service Delivering Success™.DuPont (NYSE: DD) has been bringing world-class science and engineering to the global marketplace in the form of innovative products, materials, and services since 1802. The company believes that by collaborating with customers, governments, NGOs, and thought leaders, we can help find solutions to such global challenges as providing enough healthy food for people everywhere, decreasing dependence on fossil fuels, and protecting life and the environment. For additional information about DuPont and its commitment to inclusive innovation, please visit www.dupont.com. 05.03.2013, DuPont/dupont.com