Sustainability in a glass: How The Macallan leads eco-friendly practices in Ghana

Sustainability has become more than just a trending concept; it is a movement shaping consumer choices and brand commitments worldwide.

In Ghana where environmental consciousness is gaining momentum, people are becoming more deliberate about the products they support, favouring brands that align with their values. From sustainable fashion to ethical farming and eco-friendly packaging, Ghanaian consumers are embracing a shift toward responsible consumption.

This growing awareness extends to national initiatives, with the government taking bold steps to combat forest loss through programmes such as the Ghana Cocoa and Forests REDD+ Programme, the Ghana Landscape Restoration and Small-Scale Mining Project, and the Ghana Shea Landscape Emission Reduction/s Project.

These interventions, supported by the